Each month we’ll be rounding up some of the PR work that Shrewsbury BID is doing on behalf of our members. Please send any comments to members@shrewsburybid.co.uk.

April Fool’s Release

Release on Dodo Egg for April Fool’s Day ad issued to local press in time for April Fool’s Day. Coverage achieved in Love Shrewsbury (Online).

Business Crime Partnership

Piece in the Shrewsbury Chronicle about benefits of partnership approach to safety and crime in the town through Shopwatch. Article published on page 2 of the Chronicle with full quote from Seb.

MORE Taxi’s

Press release on new taxi rank and issued to local and regional press. Coverage achieved in Shropshire Star (Main), Shropshire Star (Online), Shrewsbury Chronicle and Shropshire Live (Online).

Independent Retailers’ Forum

Release on the new forum for independent retailers in the town.

Coverage Breakdown for April 2017

Total no. of articles 21
PR Value £19,467.02
Business : Consumer ratio 6:15

Press trips:

• Zoe Homes – Blogger on Splodz Blogz and Get Outside Champion for Ordnance Survey. Accommodation booked at Darwin’s Townhouse for 5th and 6th May. Itinerary provided.

• TravelLowdown press trip took place on 29th and 30th April. Booking made at Lion + Pheasant. Team following up on publication date.

• Coco Camille – blogger on CocoCami booked in Darwin’s Townhouse for 28th April. Team following up on publication date.

• Discover Britain print article scheduled for summer 2017.