Instagram Takeovers
In January 2017, we launched our Original Shrewsbury Instagram account with the aim to showcase Shrewsbury through the eyes of our town’s wonderful businesses by inviting them to ‘take over’ the account for a weekend.
The account has gone from strength to strength, with a following of over 5,000 people. Businesses have the opportunity to reach new audiences and tell their story, cross-promotion of the takeover is done on the Original Shrewsbury Twitter and Facebook accounts.
Businesses ‘taking over’ the Original Shrewsbury Instagram for a weekend are asked to send through 4-8 images and captions in advance, which we schedule in over the weekend. This could be highlighting loyal customers, showcasing your best products, or showing your walk to work through the town.
Please read the ideas and guidelines for more information.
If you have any questions about our Instagram takeovers, please email content@originalshrewsbury.co.uk.